What is Nominal Scale in Research?

Understanding Nominal Scale The word ‘nominal’ means ‘existing in name only; not actual, or not real’. In research, nominal scale ...
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Strategic Planning in Small and Medium-sized Enterprises

Are you interested in learning how small and medium-sized businesses (SMEs) develop strategies to prevail in the cutthroat business world? ...
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What are types of Strategy in Strategic management?

In an organization, the strategy can be divided into three main categories or types based on hierarchy or level. These ...
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Discovering the Magic of Digital Marketing: Your Guide to Online Success

In the world of the internet, there’s a powerful force at play that’s shaping the way businesses connect with people ...
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